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" Often, organizations need bold, grand gestures to galvanize people towards a new mission or refocus their attention. "
Howard Schultz
Mission
Attention
People
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" I think what we're lacking in society, not only in the U.S. but also around the world, is to find heroes once again and to celebrate these kind of people. "
Howard Schultz
World
Think
Society
" I think people will walk into the Starbucks store and overnight recognize the significant difference between what Starbucks represents day-in and day-out and all the other coffee companies that have been serving coffee in India for so many years. "
Howard Schultz
Walk
Will
People
" I always saw myself wanting to do something deemed successful and good at the same time. "
Howard Schultz
Myself
Successful
Time
" The premium single-cup segment is the fastest-growing business within the global coffee industry. "
Howard Schultz
Industry
Within
Business
" My parents really wanted me to get out of New York, be exposed to other people, other ways of life. "
Howard Schultz
Life
People
Parents
" Business leaders cannot be bystanders. "
Howard Schultz
Business
Business Leaders
Leaders
" The growth of the company and the license that Starbucks has is to participate in other food and beverage opportunities. We have a global business... and in many parts of the world, tea is much, much bigger than coffee, and we're going to bring tea and bring our capability and our understanding of what we've done for coffee to tea. "
Howard Schultz
Growth
Business
Coffee
" Expect more than others think possible. "
Howard Schultz
Others
Think
Possible
" I think the most important thing that I think everyone in America must have is belief that wherever they live, whatever station they have in life, that the American dream is alive and well. I think the fracturing of trust and confidence is in the American dream. "
Howard Schultz
Trust
Confidence
Life
" I think my whole life, because of where I came from, I had a fear of failure. "
Howard Schultz
Had
Life
Think
" We think of Starbucks not as a coffee company but a media company. "
Howard Schultz
Starbucks
Coffee
Company
" Don't buy preground coffee. "
Howard Schultz
Coffee
Buy
" I was taken by the power that savoring a simple cup of coffee can have to connect people and create community. "
Howard Schultz
Power
Community
Coffee
" Success is best when it's shared. "
Howard Schultz
Success Is
Shared
Success
" Pouring espresso is an art, one that requires the barista to care about the quality of the beverage. "
Howard Schultz
Art
Quality
Care
" California, in a sense, is almost Starbucks' largest country, with almost 3,000 stores. "
Howard Schultz
Country
California
Sense
" Managing a business, small or large, today requires an extremely disciplined, thoughtful approach with regard to the pressure that people are under. "
Howard Schultz
Today
People
Pressure
" I'm in a different position than most CEO's. I'm a founder. I'm not a hired CEO. Now, I can be fired by the board, but most CEO's are hired by the board. "
Howard Schultz
Position
Different
Fired
" The future of America is not an entitlement. We have been given a treasure chest of gifts and opportunities, but some people are being left behind, and success is not sustainable unless it is shared. "
Howard Schultz
Future
America
People
" Anybody can leverage celebrity for profit. "
Howard Schultz
Anybody
Profit
Leverage
" I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It's seizing the day and accepting responsibility for your future. It's seeing what other people don't see And pursuing that vision. "
Howard Schultz
Future
Responsibility
Luck
" The Starbucks customer and the Teavana customer are two very different customers, two different need states that are highly complimentary. "
Howard Schultz
Starbucks
Customer
Need
" I'm much more concerned about America than the Democratic Party. "
Howard Schultz
Party
America
Democratic
" Growing up I always felt like I was living on the other side of the tracks. I knew the people on the other side had more resources, more money, happier families. "
Howard Schultz
Growing Up
People
Living
" At an early age, my mother gave me this feeling that anything is possible, and I believe that. "
Howard Schultz
Feeling
Mother
Early
" America's leaders need to put their feet in the shoes of working Americans. "
Howard Schultz
America
Shoes
Feet
" In the 1960s, if you were a blue collar worker or uneducated, and you had an injury on the job, the company basically dismissed you. "
Howard Schultz
Injury
You
Company
" What I would say to young entrepreneurs is there's so many moments in your life where you have these dreams, and people are trying to protect you, and they say, perhaps, friends, family, parents sometimes, they don't agree with it, they think, 'This is just too high of a hurdle.' And I don't agree with that. "
Howard Schultz
People
Parents
Family
" I love being the underdog. "
Howard Schultz
Being
Underdog
Love
" Risk more than others think safe. "
Howard Schultz
Safe
Think
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