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" I believe in creating ideas that consumers actually want to engage in, creating movements with our thinking and not bombarding them into submission. "

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" To be honest, while every market is very different, we are all still fundamentally moved and inspired by similar human truths - love, fear, belonging, desire, and so on. "

" The creative people I admire seem to share many characteristics: A fierce restlessness. Healthy cynicism. A real world perspective. An ability to simplify. Restraint. Patience. A genuine balance of confidence and insecurity. And most importantly, humanity. "

" Caring makes you want to work harder. "

" If you can allow yourself to do more good with your creativity by being successful, then that's a great thing. "

" Just knowing you're putting something out there that could take on a greater life - that's our sweet spot. That's what we try to do. "

" Advertising is full of great thinkers. This is a powerful industry and does a lot more than we take credit for. "

" People can't pay you to care. People can't teach you to care. But when you find something that you care about, you give it everything you've got. You never settle. And you are always pushing to learn and be better and support those around you. All I've tried to do in my career is care. "

" I don't want Droga5 to be the biggest agency; I want it to be the best. "

" Just because you can do something, it doesn't mean you need to - restraint is something I admire. "

" Each consumer has the power of their wallet and their voice. They can exercise that. "

" Wanting something - wanting a career or wanting to make something - doesn't really mean much. It's about finding something you care about. Because caring is the only thing that really matters. "

" The thing I believe is we are good if our peers think we're great. But we are great if the real world thinks we're good. And there's a huge difference. "

" We don't like offending anyone. "

" Visuals are compelling, but sometimes the only way to get your point of view and purpose across is through words. Great copy can be embedded in any medium, any technology. "

" I set up Droga5 because I really believe in the power of advertising. But I believe in the power of advertising that's in synch with what consumers want. "

" It's not about being the biggest or the place with the most pins in a map. We want to be the most influential. We talk about trying to build the most influential agency in the world. "

" There's so much advertising on television that I find just lazy, just so lazy. I'm like, 'Why are they doing that?' "

" The ingredients for great advertising haven't changed since the 'Mad Men' era: Brands win if their advertising is relevant and people like it. "

" I think the best way to show appreciation for things going well is to make things better. "

" We're very much an advertising agency, but it's not about creating ads as we know it. "

" I don't want to spread myself so thin that I achieve nothing. "

" Nothing connects with people like humanity. That doesn't mean you have to tell slice-of-life stories all the time. But you know, with so many options in technology, the consumer's not really that interested in advertising... They are interested in great stories. That transcends any medium. "

" I'm proud to say that I'm in advertising. "

" Your campaign shouldn't just die the day you spend your last cent. "

" Creativity has got to have some edge to it, doesn't it? "

" There is good business doing good. "

" Do something great that you really believe is great. "

" Our work can always get better, and we are constantly striving for that. "

" The greater the pressure and expectation, the more I relish the opportunity. "

" I was always obsessed with being a writer of some sort. "