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" You hire well and just make sure you have enough runway for everyone to grow in the company's success. It creates loyalty and opportunity, really. "

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" Under Armour is not about the Left or the Right. It's about moving forward together. "

" The greater the pressure and expectation, the more I relish the opportunity. "

" Generosity is as much showing your vulnerability as it is your passion for something. "

" If people know they're being sold to, you can celebrate the sell. "

" I've worked around the world. "

" If you're advertising on Facebook, the work you're doing should be made better by being on Facebook. You can't just be repurposing old TV commercials and hoping to get traction; that's very primitive. The question, always, is, 'How is this idea made better by this medium?' "

" I set up Droga5 because I really believe in the power of advertising. But I believe in the power of advertising that's in synch with what consumers want. "

" Advertising is full of great thinkers. This is a powerful industry and does a lot more than we take credit for. "

" The chaos of two cultures merging is the best time to forge a new identity to unify people, because everyone is looking for answers and everybody's looking for leadership. That's when there's an opportunity to say, 'OK, this is what we stand for.' People aren't set in their ways because everything is up for grabs. "

" Long before social media existed, the proto-tweets of advertising had penetrated American popular culture: 'A mind is a terrible thing to waste.' 'Where's the beef?' 'A diamond is forever.' 'Think different.' You'd be hard pressed to find a writer's craft that has more directly influenced the vernacular. "

" Visuals are compelling, but sometimes the only way to get your point of view and purpose across is through words. Great copy can be embedded in any medium, any technology. "

" I really care about leaving a trail of goodness wherever we can. "

" The ingredients for great advertising haven't changed since the 'Mad Men' era: Brands win if their advertising is relevant and people like it. "

" I secretly wish I had experienced advertising in the 'Mad Men' period. "

" I'm not embarrassed to be in advertising. But I'm embarrassed by a lot of advertising. "

" Copywriters on Madison Avenue constantly grapple with the question of where their work sits on the totem pole of 'real' writing. "

" Being the youngest of five boys with a younger sister, being the only one who didn't go to university, I had to prove it was the right decision to go into advertising. "

" A lot of people think technology is a solution, but it's really just a canvas for your work. It can make good things amazing and bad things terrible. Facebook allows you to have access to mass audience really quickly if you do creative really well. "

" There are certain people throughout my career I've earmarked as smart people I would like to work with. And I'm not just talking about advertising people. "

" I would put down everything in my career to the fact that I cared - about what I do, who I work with, what I make. "

" There's so much advertising on television that I find just lazy, just so lazy. I'm like, 'Why are they doing that?' "

" I'm proud to say that I'm in advertising. "

" As a typical creative, I am all ego and insecurity! "

" Creativity is a game changer. That's true of society, in advertising and in life. "

" We win more business, not because of pitching but because clients say, 'We like the work you're doing.' "

" Creativity for the greater good is where I aspire to be, and I mean that on several levels: of course, working with worthy causes that need support but also not just contributing to the pollution of crap advertising. "

" Caring makes you want to work harder. "

" I can say firsthand Under Armour is a values-based people company, and this hasn't deviated for any administration. "

" I'm kind of like both of them: My mother grew up wanting to save the world, and my father grew up wanting to rule the world. "

" We don't like offending anyone. "